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InfoGuard Innovation Day: Where Cyber Security Meets Innovation
For InfoGuard, cyber security goes far beyond a technical obligation: it is a core passion. With more than 250 security experts across four locations in Switzerland, Germany, and Austria, InfoGuard organises the annual InfoGuard Innovation Day, one of the key digital events for the cyber security industry. The event is delivered on the MEETYOO platform.
The challenge
InfoGuard needed a digital format that does justice to the complexity of cyber security topics, makes expert knowledge scalable, and still enables genuine dialogue between attendees and exhibitors.
The solution
MEETYOO delivers the Innovation Day as a fully virtual professional conference with live webcasts, parallel tracks, virtual exhibition halls, a networking lounge, and an AI assistant for on-demand follow-up.
The result
A recurring annual event that brings together hundreds of cyber security professionals and has established itself as a fixed institution within the industry.
Expert knowledge at scale
The centrepiece of the InfoGuard Innovation Day is a packed conference programme of keynotes and parallel presentations. More than 20 live webcasts cover the latest developments and challenges in cyber security from multiple angles. From case studies like the KOLB Group's experience with InfoGuard's 24/7 Security Operations Center, to in-depth discussions on compliance requirements and emerging technologies, the programme offers practical content for professionals at every level.
InfoGuard places particular emphasis on structure and rhythm. The programme deliberately alternates between content-intensive sessions and clearly scheduled breaks, which not only benefit attendees but also ensure smooth transitions between parallel tracks. Live Q&A sessions and audience polls built directly into the webcasts keep participants actively involved throughout the day rather than passively watching.
Virtual exhibition halls and networking
Alongside the conference programme, the Innovation Day features two virtual exhibition halls where InfoGuard and up to 14 other leading cyber security providers present their latest solutions. The digital booths are stocked with videos, links, and documents, giving attendees a detailed look at current security products and technologies.
The networking lounge is consistently one of the highlights for attendees. It gives professionals a space to make new contacts, share experiences, and expand their network without leaving the event. The ability to connect directly with industry peers and experts in a relaxed setting makes the Innovation Day more than just an information event.
AI assistant: content that lasts
One of the standout elements of the InfoGuard Innovation Day is the integrated AI assistant. During the event it helps attendees navigate the volume of information, answer questions about documents and videos, and quickly find the most relevant areas of the platform.
The assistant's real value becomes clear in the on-demand phase after the event. It provides concise summaries of individual sessions, highlights key moments, and lets users jump directly to specific chapters with accurate timestamps. What would otherwise take hours of review is done in minutes. For an event with more than 20 sessions running in parallel, that is not merely a nice-to-have, but a genuine time saver.
Brand identity down to the last detail
The platform impresses not only technically but also visually. A standardised booth template creates a consistent framework while leaving room for individual customisation in InfoGuard's corporate design. The result is a professional, brand-consistent appearance throughout the entire event. Animated avatars and a virtual view of InfoGuard's headquarters in Baar, Switzerland add a distinctive touch that makes the digital environment feel unmistakably InfoGuard.
An event that grows every year
The InfoGuard Innovation Day is not a one-off. It happens every year, and each edition builds on the experience of the one before. The collaboration between InfoGuard and MEETYOO has grown accordingly: what works is kept, new ideas are integrated with purpose. The consistently positive response from attendees confirms that the format delivers what the cyber security community actually needs: in-depth content, genuine exchange, and a platform that simply works.